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) . By default, only "Number of clicks" and "Number of impressions" are displayed, but if you click on the indicators "CTR" and "Search rank" at the top of the page, they will also be displayed. How to read the search performance report and how to use it for improvement measures 6 Benefits of search performance reporting The following three points can be said to be the advantages of search performance reports. • You can see the keywords (search queries) that brought traffic to your website . • and for each keyword.
• You can see articles with a low CTR even though they have a high search ranking, and conversely, articles with a low CTR even though they have a low search ranking. You can find and improve articles with high This data is currently almost impossible to obtain with analytics, so it is extremely useful data for SEO measures. However, Special Data please note that search performance on search engines other than Google, including Yahoo!, is not included. Search performance reports can also be integrated with Analytics. Reference: How to link Analytics and Search Console What is a Discover report? What is Discover? This is a feature that allows Google to personalize and display web content for each user in feed format.

It will appear directly below the search window on Google apps and Google.com on Android and iOS devices. When displayed, the number of accesses to a website often jumps rapidly, which is why it is nicknamed the ``Google cannon''. What you can learn from the Discover report Discover is more difficult to display than regular search, and there may be many websites that have never been displayed. The report will only be displayed if pages within that site can be displayed in discover. Inflows from Discover are often not visible through access analysis, so this is an extremely valuable report.
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